French actress and singer Stéfi Celma

Paris-born actor and singer Stéfi Celma, who plays the ambitious receptionist in Call My Agent, on her cultural inspirations, social- media advice and dealing with racism

LUX: When did your passion for music start?
Stéfi Celma: Very early- it was as if I could sing before I could speak. My father found a little audio tape I made, so I have the proof.

LUX: What types of music have influenced you?
SC: I would say Latin music, Afromusic, French chansons and hip-hop. I also remember, as a child, discovering Lauryn Hill in Sister Act 2. her voice really affected me. Later, I listened over and over to her album, The Miseducation of Lauryn Hill.

LUX: What do you do to relax and disconnect?
SC: I have lived in Brussels for a few years and I’ve developed a real passion for antique collecting – the city has some real treasures. I love spending time at the flea market in Place du Jeu de Balle, just doing my thing. It is a good area to discover if you are passing through Brussels.

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LUX: What are your favourite restaurants and cafés in Paris to take a visitor?
SC: I’m not really up to date on good restaurants in Paris, but I do know a few in Brussels. If you pass by, I really like Le P’tit Chouia En +, a delicious Moroccan restaurant in rue de la Pacification. Certo Faim et Soif in rue Longue Vie is a quite simple restaurant, with original dishes that change every week. Boentje Café, in Place Colignon, offers beautiful fresh products, has a zero-waste approach and makes delicious little dishes.

LUX: What has been you favourite memory of playing Sofia in the TV comedy-drama Dix Pour Cent (Call My Agent)?
SC: The whole Dix Pour Cent adventure has been incredible – it’s been a real learning experience and I have met great people. But the scene that really comes to mind is the shooting of the theatre scene in episode 3 season 1. I perform the song Qui, which I also covered on my EP. It particularly touches me and is an important scene for my character.

Celma is best known for her role as Sofia in Dix pour cent (Call My Agent)

LUX: Have you ever experienced any racism or sexism in the industry?
SC: I have not experienced racism in the artistic world any more than I have elsewhere. I would even say that my experience has been better in the industry and that I have been encouraged to affirm my identity in the. projects I have been involved in. When I started, I did hear things like, “They are not looking for a black person for this role”, where colour was not a subject in the project. Luckily, that didn’t happen often.

LUX: What do you think of social media?
SC: For discovering artistic talent and for ease of communication it is brilliant. I also really like Facebook groups that help me to look for antiques and give a second life to things – I am very touched by that kind of approach. But I think social media takes up so much space in our lives and we have to know how to slow down and discipline ourselves. Easier said than done…

Read more: Alia Al-Senussi and Durjoy Rahman on art and cultural soft power

LUX: Are there musicians you would particularly like to work with?
SC: I have has the opportunity to be surrounded by great artists every day. I am blown away by the singer-songwriter Matthieu Chedid, who I have seen on stage many times, and the singer and actress Yael Naim. My favourite album at the moment is Hamza’s latest, Sincèrement. It is hard-hitting but also very free-form.

LUX: What advice would you give to young international actors?
SC: To try and stay true to themselves, whatever happens.

LUX: What were you doing before our interview this morning?
SC: I was looking after my baby daughter, who is eight months old.

This article first appeared in the Autumn/Winter 2023/24 issue of LUX

A dining room interior by SKIN. Image by Andrew Miller Photography

Founded by interior designer Lauren Lozano Ziol and graphic designer Michelle Jolas, SKIN is a luxury interior design studio that offers its clients the opportunity to accompany designers to furniture markets, design shows and antique shops. Ahead of the studio’s London launch, we speak to Lauren Lozano Ziol about the business concept, her inspirations and designing spaces to promote positivity

Lauren Lozano Ziol (right) with Michelle Jolas

LUX: How did the concept for SKIN first evolve and who’s your target customer?
Lauren Lozano Ziol: Since Michelle and I first met over a decade ago, we have succeeded in pushing each other out of our respective comfort zones of graphic design and history of art, allowing us to continually challenge style boundaries. When we founded SKIN in 2017, we bonded over our love for materials that can be used in design. There are so many exciting and interesting ways to use materials such as cowhides, shagreen, snakeskin, leather, fabrics, veneer and so much more. Wallpaper is another critical consideration for us, in the past, we contemplated creating a wallpaper line, and the name ‘SKIN’ was a fun play on all of the above. As we considered what SKIN as a company meant, we realised the meaning is profound – it’s your outer layer, what you show to the world, it’s inner and outer beauty, it’s diversity – this led us to name our website skinyourworld.com.

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Our target customer is a discerning client who appreciates the beauty of high-end, quality interiors and materials, with a shared interest in art and furniture history, who isn’t afraid of mixing period pieces and jumping out of their comfort zone to create unique, elegant and sophisticated interiors. Also, a client that likes to have fun with the process.

LUX: What’s your creative process when you start on a new interiors project?
Lauren Lozano Ziol: Firstly, we learn about the client, who they are, what they like and what inspires them in their daily lives so that we can understand their needs. The creative juices then start flowing. We create vision boards, art collection ideas and materials. We lay out the floor plans and make sure the scale is perfect, we then select potential furniture, sketch ideas and pull it all together with renderings to show the client. We love being in the client’s space with all the materials. Colour and texture, lighting and luxurious material all play a synchronised role in the complete design. When we present to a client, we love to collaborate with them, it sparks creativity and new ideas.

A private residence project by SKIN. Image by Andrew Miller

LUX: In terms of the design side of the business, is it important to have a style that’s recognisably yours?
Lauren Lozano Ziol: Yes, and no. Yes, in terms of being refined, elegant, timeless, classic and chic – whether the interior is modern or traditional. However, every client is different, so we like to explore what that means to the project and not box ourselves into one look. We want each project to be unique.

Read more: Two new buildings offer contemporary Alpine living in Andermatt

LUX: Is there a design era that you’re particularly drawn to or inspired by?
Lauren Lozano Ziol: French 40s and Art Deco in terms of style and materials. We also adore Maison Jansen.

Library design by SKIN. Image by Andrew Miller

LUX: How much of a consideration is sustainability?
Lauren Lozano Ziol: Very much so, our environment has never been more important, so we work together with architects and contractors to bring the right materials that are long-lasting and good for the planet. Now more than ever the need for healthy communities, clean air and non-toxic environments is paramount.

LUX: Why do you think lifestyle services have become more desirable in recent years?
Lauren Lozano Ziol: We firmly believe that environments influence how you feel. They have the potential to promote creativity and help make you your best. If you like the space you’re in, you feel happier amidst the disruption of Covid-19. The well-being achieved from a well-thought-out, organised home can have long-term positive effects on the whole family.

Read more: Three top gallerists on how the art world is changing

LUX: Are your excursions designed to inspire or educate, or both?
Lauren Lozano Ziol: Both! We make a list, head off to explore and see what catches our eye. We love talking about the history of pieces when we go on an excursion, but ultimately, we settle on what speaks to us and inspires our project goals. The day can end very differently to what we set out to accomplish because there are always hidden gems and treasures to find along the way.

LUX: Should good design last forever?
Lauren Lozano Ziol: Yes, our philosophy is “timeless, classic, chic with an edge” which allows us to create an ageless design yet pushes us to look for new and exciting trends.

LUX: What’s next for you?
Lauren Lozano Ziol: Our London launch, which we are so excited about. We are ready to meet new and interesting clients and breathe life into amazing projects. Again, our environments have never been more critical, and we are ready to take on our new adventure.

Find out more: skinyourworld.com

Peter Beard & Mock Elephant Charge (1985), by Mirella Ricciardi

Born in Kenya, Mirella Ricciardi has worked as a photographer for over 65 years, shooting everything from high-profile fashion campaigns to documentary series. Following the opening of her latest exhibition Past and Present: Vanishing and Contemporary Africa, Rosie Ellison-Balaam speaks to the prolific artist about her influences, creative process and archival work with her daughter

1. How did you decide which of your photographs to show in Past and Present?

We judged the images from the Past according to how they were received in previous shows. For example, The Somali Cattle Herder with Turban recently purchased at Augustus Brandt, in this new large format, as a chromogenic c-type print and then, we introduced my unseen contemporary work taken from 2008 onwards.

Mirella photographing a Paramount Chief in Kenya. Image by Shaibu Shakua, Mirella’s Assistant on Vanishing Africa.

2. How do you think your work fits into the surroundings of Augustus Brandt?

They fitted wonderfully into the elegant Edwardian setting of Newland House, alongside Nicola Jones’s [curatorial] vision that complimented the modern and antique concept.

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3. Which photographers have most influenced your practice?

Harry Meerson and Sam Haskins for their high contrast images, and the Italian camera man Antonio Climati, who taught me to shoot into the light source.

Cover image of Ricciardi’s book Vanishing Africa featuring Pokot Dancers in Western Kenya, East Africa (1968), by Mirella Ricciardi

4. Which series do you feel most proud of?

What I did on my Vanishing Africa shoot, where I quite instinctively seemed to capture the soul of the wild and gentle tribal people I was photographing.

Read more: Chaumet’s latest exhibition in collaboration with photographer Julia Hetta

5. What was it like working alongside your daughter?

It wasn’t always easy because Amina [Ricciardi’s daughter and director of the photographer’s archive] had her own very strong opinions on the work we were dealing with due to structural differences, i.e. I was more interested in the visual aspect while she needed to maintain the acceptable status quo of the photographic establishment.

6. How does your approach to a shooting documentary series differ from a fashion project?

They are two entirely different approaches: documentary focuses on storytelling, while fashion focuses on visual form.

‘Past and Present: Vanishing and Contemporary Africa’ runs until 20 November 2019 at Augustus Brandt, Newlands House in Petworth, West Sussex. For more information visit: augustusbrandt.co.uk/mirella-ricciardi/

To view Mirella Ricciardi’s full portfolio visit: mirellaricciardi.com

Hotel 1729, a one-bedroom hospitality concept designed by Ruinart x Jonathan Anderson

This week, Ruinart opens the doors to a one bedroom luxury hotel concept created in collaboration with fashion designer Jonathan Anderson

Designer Jonathan Anderson outside Ruinart Hotel 1729

Last year, it was designer Tom Hingston and Primrose Hill. This year, Ruinart’s pop-up hotel is the creation of fashion designer Jonathan Anderson inside a Notting Hill townhouse. Named Hotel 1729, guests can check-in for a one-night only experience hosted by the champagne house’s Maître D’, Olivier Livoir.

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The dining experience is the focal point of the evening, designed to cater for up to eight guests in total, who will be taken on a sensory culinary exploration through Ruinart‘s history. Whilst the exact details of Anderson’s concept are kept strictly secretive, his main inspiration comes from a recent visit to the Ruinart Maison, and the 1735 artwork Le Déjeuner d’huîtres (The Oyster Lunch) by Jean-François de Troy which includes the first appearance of a champagne bottle in painting.

‘Le Déjeuner d’huîtres’ (The Oyster Lunch) by Jean-François de Troy (1735), Musée Condé (Chantilly, France)

The menu itself has been specially created to perfectly pair with Ruinart cuvées by Chef Luke Selby, who previously worked as head chef at Ollie Dabbous’ HIDE. All drinks and courses will be served using antique glassware and ceramics from the 17th century, the same era in which Ruinart was established.

Curious? So are we.

Installation view of Tony Cragg, Bust, 2014 from Jerome Zodo Gallery at Masterpiece London 2019, photography Ben Fisher, Courtesy Masterpiece London

Ahead of the public opening of Masterpiece London’s 10th edition, we ask the fair’s chairman Philip Hewat-Jaboor for his exclusive recommendations of what to see

Art fairs can be overwhelming, especially when they’re on the scale of Masterpiece London which, this year, brings together over 150 galleries and specialists with displays of contemporary artworks, antiquities, rare books, objets d’art, furniture and jewellery.

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‘Rather than grouping our exhibitors by the kind of objects they present, we integrate them so that an antiquities dealer may sit side-by-side with a jeweller or a contemporary art gallery. We have seen how juxtaposing different works of absolutely encourages collectors to learn about and buy works of art they may not usually have the opportunity to discover,’ says Philip Hewat-Jaboor.

Below are his top recommendations of things to see at this year’s edition:

The sculpture series

‘This year, we introduce Masterpiece London’s Sculpture Series. Our inaugural curator is Jo Baring, who is the Director of the Ingram Collection of Modern British and Contemporary Art. She has selected dynamic modern and contemporary works made from different and sometimes unusual materials to encourage visitors to challenge their perceptions about sculpture. This includes works by Gary Hume, Susie MacMurray and Bryan Kneale amongst others.’

Phyllida Barlow, ‘untitled: GIG’ (detail), 2014, ‘Revolution in the Making: Abstract Sculpture by Women 1947-2016’. Installation view at Hauser Wirth & Schimmel, Los Angeles CA. Courtesy the artist and Hauser & Wirth.© Phyllida Barlow, Photo: Fredrik Nilsen 

Phyllida Barlow’s installation

‘Not to be missed is Phyllida Barlow’s sculptural installation for Masterpiece Presents, in conjunction with Hauser & Wirth. Masterpiece Presents provides a platform for innovative, immersive works of art at the entrance to the fair. The artist is known for using found materials, and her installation follows the supersized ‘pom pom’ works she first developed in the 1990s.’

Read more: JD Malat Gallery opens psychedelic anniversary exhibition

Antiquities

‘See exceptional works of art at the fair like Edward Hurst’s rare Roman British mosaic, Augustine Rodin’s famous The Thinker (on offer at Bowman Sculpture), and the recently discovered lost work of Sir Anthony Van Dyck at Philip Mould & Company.’

Edward Hurst: Romano-British Mosaic, attributed to the Durnovarian School, early 4th century AD. From the Roman Villa at Dewlish Dorset. Courtesy Edward Hurst

Curated booths

‘Enjoy carefully curated booths that epitomise our cross-collecting ethos, such as Daniel Crouch Rare Books and Les Enluminures’ shared booth inspired by Harari’s best-selling book, Sapiens: A Brief History of Humankind. Axel Vervoordt, Godson & Coles and Rose Uniacke also work in this vein, presenting works of art across a range of materials and eras.’

Axel Vervoordt: José Zanine Caldas, Sculptured Dining Tabe, Brazil, 1979, Juerana and Pequi wood, Courtesy Axel Vervoordt

Canadian Inuit art

‘Our Principal Partner, RBC, will be presenting a curated exhibition of Canadian Inuit art in their lounge. This will include works by Shuvinai Ashoona, Annie Pootoogook, and Tim Pitsiulak, who are all artists from the Kinngait Studios Inuit art community.’

Masterpiece London 2019 sponsored by Royal Bank of Canada runs from 27 June to 3 July at Royal Hospital Chelsea. For more information visit: masterpiecefair.com

Le Jardin de Russie restaurant at the Hotel de Russie, and the National Museum of 21st-Century Arts (MAXXI)

Rome has a lot to offer the modern traveller beyond classical ruins, and at the heart of this burgeoning contemporary scene is the new Hotel de la Ville. Emma Love sings the city’s praises

When Hotel de la Ville, high above the Spanish Steps in Rome, opens on 23 May 2019, it will be the latest in a wave of cool, contemporary destinations to appear in the capital. Joining Hotel de Russie as part of Rocco Forte Hotels, Hotel de la Ville celebrates the tradition of the European Grand Tour in a thoroughly modern way. Located in an 18th-century palazzo, its decor ranges from Renaissance-inspired busts in the Da Sistina bistro to the decorative patterns of blue-and-white ceramics reinterpreted as a wallpaper print. The spa, courtyard restaurant (with its new take on classic Roman dishes) and the 7th-floor bar with 360-degree views are all set to appeal to a new generation of travellers.

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It’s not only the design of Hotel de la Ville which is inspired by the European Grand Tour: both properties are in the heart of the Eternal City (Hotel de Russie is between Piazza di Spagna and Piazza del Popolo), so visitors are ideally placed to discover off-the-beaten-track gems. For instance, alongside Rome’s ancient wonders there are now a number of art galleries that offer alternative attractions. The National Gallery of Modern Art specialises in 19th and 20th-century works by Italian and international artists; the Museum of Contemporary Art of Rome (MACRO), located in a former warehouse, showcases works created since 1960; and the Zaha Hadid-designed National Museum of 21st-Century Arts (MAXXI) is dedicated to contemporary art and architecture. And there is the Palazzo Rhinoceros, which opened in 2018 as part of Fendi’s non-profit art foundation with its exhibitions, rooftop bar and restaurant.

A grand junior suite at the Hotel de la Ville (above) and the Spanish Steps

Hotel de Russie, named after the Russian Romantic painters who were guests when visiting the city, also blends classical architecture with modern interiors. It has a noteworthy spa, the Stravinskij bar and Le Jardin de Russie restaurant, where in summer tables spill out into the Secret Garden. Near Hotel de la Ville, architecture fans will discover the bizarre 16th- century Palazzo Zuccari, the façade of which features mascherone or grotesque, mask-like mouths around the front door and windows, and the church of Sant’Isidoro where the side chapel houses two 17th-century marble nude female figures designed by Bernini. Covered up by Irish priests in the 19th century, they were unveiled again only in 2002.

Read more: Why Blue Palace resort in Crete is the perfect Springtime destination

For more contemporary design, there is the Jubilee Church, built in 2003 in the Tor Tre Treste suburb by American architect Richard Meier, and the amphitheatre-like Parco Della Musica by Renzo Piano, where everything from contemporary dance to jazz and film festivals take place. Both hotels can arrange tailor-made experiences for guests, whether they want a behind-the-scenes look at the 19th-century Teatro dell’Opera di Roma or a tour of Monti, the once down-at-heel district now popular for vintage fashion and antiques. All of which demonstrates that this forward-looking city is so much more than its past.

SIX UNMISSABLE ROME EXPERIENCES

1. Behind-the-scenes designer shopping
From a private atelier visit to learning about the craftsmanship that goes into bespoke garments, Hotel de Russie’s ‘Avenue of Style’ experience offers unparalleled access to eleven Italian fashion brands.

2. Private tour of the opera house
Sneak a backstage look at Rome’s most famous classical music venue, the Teatro dell’Opera di Roma, which is resplendent in its 19th-century glory.

3. Cycle the city
Go cycling or jogging with Hotel de Russie’s personal trainer and triathlon world champion Danilo Palmucci, taking in the Villa Borghese gardens and architectural landmarks.

4. Discover a hip art gallery
Former London art dealer Lorcan O’Neill’s eponymous gallery is in a renovated stable in the centre of Rome where his roster of artists includes everyone from Rachel Whiteread and Tracey Emin to Richard Long and Francesco Clemente.

5. See optical illusions at the Trinità dei Monti convent
Go straight to the cloister on the upper floor to see the two large and very rare anamorphic wall paintings.

6. An immersive perfumery experience
Hotel de la Ville’s ‘olfactive itinerary’ is a closed-doors visit to a high-end perfumery, set inside a historic building with original frescos.

For more information visit: roccofortehotels.com

This article was originally published in the Summer 19 Issue.

Labassa Woolfe’s Fitzrovia boutique

Fitzrovia’s latest opening, Labassa Woolfe is the brainchild of Johan Labassa, an antiques dealer, and Joe Woolfe, previously Retail Director at Savile Row tailor Spencer Hart, and a celebrity stylist in his own right. The boutique melds their passions to create the ultimate retail experience for men, with a collection of curated antiques, a bespoke tailoring service and a menu of Armagnac and foie gras sourced from Johan’s family farm in the southwest of France. Kitty Harris speaks to the duo about styling the stars, what makes perfect tailoring and the modern gentleman.

LUX: How do antiques and tailoring relate? Or are they mutually exclusive?
Joe Woolfe: I think this is a concept people aren’t used to. They’re not used to a tailoring business with an antiques element; they didn’t understand what it was about. They thought the back of the shop was our private salon. It’s just about letting people know what it’s all about. We try to communicate across our media platforms and in interviews and slowly people are getting it.

LUX: How is your shop different to Savile Row tailors, independent of the fact you sell antiques and fois gras?
Joe Woolfe: I think on the tailoring side I am different. My other business, or my day job if you like, dressing iconic men, and having to sort and source perfect outfits, I always try to find something a bit different. Hence the buttons (all sourced in Paris) and the cufflinks and the extra bits we can do to an outfit. I don’t know if there is another brand on Savile Row that does what we do. I’ve worked with them all, because obviously not all of my clients are going to wear Labassa Woolfe. Benedict Cumberbatch wears Thom Sweeney, he wears Richard James, Kilgour, all kinds of products. Someone came in the other day and said they needed a top hot so I worked with Lock Hatters to get them one. My styling side really works well with this.

LUX: Joe, you mentioned being Benedict Cumberbatch’s stylist? Is there more pressure working with a celebrity?
JW: I think all clients are demanding especially when they are spending a lot of money. I think from my Spencer Hart days there was a mistake in how we ran the business whereby we concentrated far too much on the celebrities and it didn’t go down very well with our other clients. They felt the celebrities were more important than them so now I am aware not to go on and on about celebrities. I like to keep that discreetly on the side and concentrate on the person I’m with.

Joe Wolfe, Benedict Cumberbatch and Johan Labassa

LUX: Why did you decide to set up shop on your own?
JW: I think it was an inevitable step. I work in menswear and I love tailoring and I’ve never been able to get quite what I want out of other brands. I was reluctant to set up a tailoring business. But when me and Johan started talking about what we could do together it really excited me. It was obvious we were going to produce something that was unique and made a lot of sense to me. I couldn’t of done this without Johan and vice versa and it’s worked out really well.

Read next: Hotel Byblos’ owner, Antoine Chevanne on the allure of St. Tropes

LUX: Joe, what makes good tailoring?
JW: Fabric, fabric is really important. I’ve learnt a lot about fabrics because after I left Spencer Hart I went and work with Scabal who are probably one of the best cloth manufacturers in the world, alongside Loro Piana, and they do have an amazing business. They have a £60 million cloth business and 5,000 cloths. It was like going into a kitchen with the best ingredients in the world and being able to use them. Cloth is really important and the people who make the suits. I know a lot about tailoring and the construction of a suit and how that translates onto a person. It’s all about the architecture in a garment and how the garment is built. Anybody who has worn good tailoring, and you then try and put something on them that isn’t well built or manufactured they’re not going to feel good in it. It’s about education, about what people expect. It’s like once you’ve been in an AMG Mercedes you don’t want to go back in a cheap one. Fabric, cut, manufacturing, details. Sometimes less is more. I don’t like people looking like peacocks or like clowns. I like my guys to be really sophisticated, really cool and elegant. Quite often it’s about textures rather than lots of different colours or lots of loud things. We have a few contradictions in the shop, like the black jacket with the coloured Sophie Hallette lace. But there aren’t many people who would wear that.

LUX: How do you think the world of tailoring has evolved in recent years?
JW: Guys know so much more about tailoring than they did. You can walk into Topman now and get a made to measure suit, or into Massimo Dutti. All of the highstreet brands have followed what was going on on Savile Row fifteen years ago. We’re really up against it. There are incredible online tailoring businesses that produce a really good product for a couple of hundred quid. It’s crazy. I know a lot of the cutters on Savile Row who have gone and worked with huge Chinese manufactures and they’ve brought their expertise over to China and over to India. They are producing really good product at a really good price. I’ve felt I’ve had to work harder. Haute couture is always copied onto the highstreet even with womenswear, so it was inevitable that it was going to happen with men’s tailoring as well and it has. But I think the people who are at the forefront of men’s tailoring are always going to be producing better product than highstreet brands.

LUX: How would you describe the modern gentleman?
JW: The modern guy is more educated, they read magazines that inform them on what they need to wear and how they need to wear it. You’ve got iconic men like Oliver Chesire, Jack Guinness, David Gandy who inform every guy on what’s cool and what’s not. GQ is a big supporter. We’ve got men’s fashion week that has a huge visibility so I think most guys know what they’re looking for a lot more than they used to. They have staples in their wardrobe. They often come and know exactly what they want. Some don’t get it quite right. What is a modern guy? A modern guy wants to look cool and sexy…but is that just a modern guy? I think all guys have always wanted that. Even back to the 1850s, everyone says that the One Button Narrow Notch Suit is a new thing, but it’s not. It was around 150 years ago.

Oliver Cheshire and Jack Guinness

LUX: What’s the ultimate men’s accessory?
JW: I think watches are really important which surprises me in this digital age, that guys are so into having something mechanical on their wrist. The amount of money that people spend on watches just blows my mind, it’s phenomenal.

LUX: Johan, your speciality is antiques – is there a particular period you prefer? Which has been your most exciting discovery and where did you find it?
Johan Labassa: Yes, mostly Louis XV, Regency, Directory. But I don’t really have a favourite period. It depends on the furniture and what I find. As for my favourite piece I’ve found…I like them all but I found a great desk from a French family near Paris. It was very hard to get because they were not ready to sell so I had to deal with it long term but at the end of the day I got it and I love it.

Read next: Bill Bensley’s Art Deco palace in Bangkok 

LUX: Do you think there’s an increasing demand in luxury to offer the client more than just the product?
JW: I’m actually bored with retail, because with what I do on the branding and styling side I have to spend a lot of time in luxury stores. There are very few retail experiences that I enjoy. They all have this mono brand feel to the and the staff are quite controlled in what they can and can’t do. We don’t have a huge online presence, you can’t get our candle online or our fragrance or Fois Gras. It’s pointless because unless you come here, see, touch and feel and get looked after by us you’re not going to experience what this brand is about. I think what this brand is about is proper old school retailing experience. All the little things that are bespoke to this business even down to the packaging, the bags and the covers; we’ve worked hard to get unique pieces. We want people to come here and experience us.

LUX: What are the “quintessential elements of French and English style” that are the fundamentals of the brand?
JW: It’s just a bit decadent.

JL: It’s just not normal. We’ve done something that isn’t done, it’s different.

JW: If we serve you a glass of Champagne, A) it’s French, B) We’ll add a little something to it, armagnac, syrup, orange, vanilla and coffee – it’s something Johan has manufactured. C) the foie gras is beautiful, the shoes are beautiful (all custom made in Italy), the art deco chairs are beautiful. It’s all an extension of our home, of who we are.

labassawoolfe.com