The Bryant Estate’s 13-acre vineyard, overlooking Lake Hennessey

Bettina Bryant, owner of California’s iconic Bryant Estate, is a wine-world legend. She is also a philanthropist, a significant art collector and cultural polymath, and an advocate of nature and biodiversity. Darius Sanai meets Bryant over a thoughtful dinner in Mayfair, and she, in turn, presents a first-person meditation on her life and work

Encountering Bettina Bryant for the first time, in a Mayfair restaurant, I would not have imagined that she was in the wine industry. Elegant, compact of movement, considered and thoughtful, Bryant has an academic poise. She is an art historian (she studied at Columbia University), a collector and a former dancer. If anything, I would have imagined she was an academic: there is a precision to the way she gives answers, the sign of a mind that does not indulge in irrelevant debate.

Matt Morris: A Cabernet Sauvignon grape seen as a heavenly body – Bryant grapes are harvested according to the lunar cycle.

But Bryant also owns one of the world’s wine legends. Lovers of California’s renowned Cabernet Sauvignon-based red wines, which are as acclaimed and sought after as the most celebrated of Bordeaux, know that her Bryant Estate is one of the region’s own “first-growths”, the equivalent of a Château Latour or Château Lafite. (Unlike France, California doesn’t have an official first-growth categorisation system, but everyone knows that Bryant would be one of them if it did.)

In that, though, there is heartbreak. It was her visionary husband Don Bryant who first established the reputation of Bryant Estate alongside the likes of Screaming Eagle and Harlan Estate, before succumbing to Alzheimer’s, with which he remains gravely ill.

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Bettina Bryant, the art historian, collector and former ballet dancer (she was mentored by Mikhail Baryshnikov at the American Ballet Theatre), unexpectedly took over the reins. Speaking with her, the conversation swoops between art, literature and, of course, wine. Although she is a born-and-bred American, Bryant’s parents had immigrated from Maienfeld, Switzerland – perhaps, coincidentally, the heart of that country’s fine wines.

The mineral-rich terroir

They were not in the wine industry: her father, Fridolin Sulser, was an acclaimed psychopharmacologist, an academic and scientific pioneer. You sense this in Bryant, in that precision and compactness of thought, which is common enough for scientists, but not so much for art collectors (this author does not know enough ballet dancers to comment on that side).

Since 2014, Bettina has been Proprietor and President of the winery, dedicating herself to maintaining the legacy established by her husband

Bryant has commissioned some fascinating and distinctive artists, including Ed Ruscha, to work with her winery: a particular favourite of mine is Sara Flores, a native artist from the Peruvian Amazon, whose art is at once deeply organic and somehow tightly graphic, rather like the mathematical forms of nature itself.

This commune with nature is important for Bryant. Her wines are biodynamic, and she has a scientist’s fascination for how natural cycles, and nature itself, interact with not just her vines, but with humans and our creativity. The wines themselves are creations of the utmost elegance and eloquence. Bryant Estate, the original legend, is deep, philosophical, somewhat Kantian in its uncompromising synthesis of nature.

A series of the renowned Bryant Family Vineyard Cabernet Sauvignon

Bettina, a newer wine, has a lightness of being (is it autosuggestion to say it dances on the palate?), but also a persistence and gravitas. Bryant has also released a Chardonnay, a white wine of oceanic depth and character. All are made by Kathryn “KK” Carothers, her winemaker, a gentle soul with quiet wisdom and playful eyes who accompanies Bettina on many of her journeys around the world, like a family member. Enough from us.

Matt Morris. Weiferd Watts: The Cabernet Sauvignon vineyard

Bryant speaks about her life and her wines in her own words. We suggest a sip or two of Bettina, the wine, from an Ed Ruscha-designed magnum, as you drink them in.

A former dancer, Bettina’s creative story is interwoven with the wines, including the Bettina wine and this Bryant Estate logo

My journey to the helm of Bryant Estate was unexpectedly swift and accompanied by heartbreak. Six years after my arrival in Napa, my husband, Don, was diagnosed with Alzheimer’s and was unable to continue day-to-day oversight.

I am immensely grateful for the time we had to work together, for the opportunity to shadow him and ask questions. I also worked early on with oenologist Michel Rolland and helped create the Bettina wine. Establishing myself in the process sooner, the time Don and I shared at the vineyard and our travels to other wine estates was deeply informative and invaluable.

Untitled (Pei Kené 1, 2022), 2022, by Sara Flores

Don was extremely generous with me, opening iconic bottles from his cellar, dispensing advice on running the business, managing and mentoring people and, of course, always maintaining an uncompromising attitude when it comes to quality. For more than a decade, I have been putting his lessons to use as I work to evolve the winery.

Among the things I have implemented are:

Biodynamic farming: I am perhaps most excited to have transitioned the vineyard from organic to biodynamic farming. We use no pre-emergent herbicides and rely wholly on elemental forces, such as fire, to coordinate vegetative growth. We replaced plastic ties with biodegradable twine and, in following the lunar cycles, have discovered that vines pruned during the descending moon recover more successfully than on the ascending moon.

Swell (PICA PICA), Five Rings of Magpie Feathers, 2020, by Kate MccGwire

Already, improvements to vine physiology and vine stress resilience are demonstrable, particularly in recent drought years. We have never witnessed more soil vitality, and I firmly believe that this translates into more expressive and pure wine aromatics. Being in deep connection to the land and its gifts teaches us that we must be in right reciprocity in all aspects of life. For me, this holistic view encourages harmony, balance and beauty in the wines. Much of society has become too extractive. We must engage in good practices and be mindful in giving back to nature. 

Education: I had wonderful mentors in my life and encourage my team to seek out opportunities for continued learning. I created two educational support programmes to encourage employees to pursue deeper learning, both in their chosen fields and in external areas of interest.

Philanthropy: I am passionate about philanthropy and have embraced four areas of support at the winery. First, the arts, emphasising arts education, creative learning and emotional healing through art. Second, the environment, spanning clean energy, climate action, conservation and environmental justice. Third, social impact, covering access to food, safe spaces, tribal support, job training and social justice.

California Grape Skins, 2009, by Ed Ruscha

And fourth, mental health, encompassing research, advocacy and support.

Read more: Visiting Ferrari Trento: The sparkling wine of Formula 1

Immersive moments: I recently engaged the French architect Severine Tatangelo of Studio PCH to collaborate with me on a Tasting Room / Dining Pavilion at the vineyard. She has designed several hospitality projects, including Nobu properties in Malibu, Los Cabos, Santorini and Warsaw.

My desire is to holistically integrate wine, nature and art. I want to honour the vineyard, the wine and the talent behind the wine, and inspire people to be present, to connect with nature, light, music, or maybe even silence. The design approach will be sympathetic to and harmonious with the contours of the existing building and landscape, so much so that it practically disappears, and will utilise materials such as stone, wood, clay and natural fibres.

Supporting small producers: The Napa of today has many other pressing factors at play, compared to when Don founded Bryant Estate in the mid 1980s. Not only has the number of wineries increased exponentially, but we are facing unprecedented environmental factors and supply pressures.

One of my biggest observations over the nearly two decades that I’ve been involved is that many of the new players sweeping in to acquire smaller family-founded wineries seem to have little respect for the essence of what made these small producers special. Post acquisition, I find many of the wines unrecognisable. This was a big impetus to create Bryant Imports, to cast light on – and hopefully protect the stories of – these special producers.

Das Angebot (The Offering), 2016, by Neo Rauch

The art of wine: My background as a dancer and art historian informed my art collecting, and I approach winemaking with a similar lens. To cite music producer Rick Rubin, author of The Creative Act: A Way of Being, “Being an artist isn’t about your specific output, it’s about yourrelationship to the world”. For me, art and wine go hand in hand. The emanative, visceral power of visual art, music and architecture is no different for me than sharing a glass of wine with someone who understands that they are experiencing something ephemeral.

During the pandemic, I invited my friend Tom Campbell, Director of the Fine Arts Museums of San Francisco, to join me and my winemaker in a lively Zoom discussion around art and wine. Tom and Renée Dreyfus, his Curator of Ancient Art and Interpretation, talked about objects and depictions of wine in the museum collections, and my winemaker, KK, examined the artistic process of winemaking.

In 2020, I released my first artistic wine collaboration with UK-based artist Rachel Dein. Using our vineyard cover-crop botanicals, she created a unique impression that we transferred to the interior of the wine box. Many of my collectors claim that this presentation box holds pride of place in their cellars. Art that demonstrates virtuosic ability, wrought by an artist’s own hand, has always compelled me.

I studied a lot of theory at university and, while that can be a very intoxicating and cerebral exercise, I find that I really appreciate the gesture of the human hand in a work of art. No wonder I appreciate the craft of winemaking! My husband and I collected a lot of minimalist and abstract art (Ellsworth Kelly, Brice Marden, Gerhard Richter, Richard Serra), and in 2015 I installed a particularly beautiful grouping in the Great Room of our St Helena home. In 2016, I acquired a wonderful Neo Rauch painting titled Das Angebot (The Offering), and I repositioned a Kelly to accommodate this work. The energy in the room instantly electrified.

The Rauch painting features a central, brightly hued female figure surrounded by male figure en grisaille. The female figure offers fire in her cupped hands, alongside a muscular hand digging its hand into the earth. With this installation, I realised an affinity for figurative work that clearly harkened from my time in dance.

I now realise that this painting was perhaps prophetic, as I lost my home in the 2020 fires that swept through the valley. Thankfully, my connection to the earth remains solid. During the Covid pandemic, I was inspired by how the environment benefitted.

Artist Rachel Dein’s impression of botanicals from the estate, which featured within a wine box

The waterways cleared, air quality improved, turtles were returning to their natural breeding patterns, and so on. I also discovered the astonishing foraged feather pieces of Kate MccGwire and commissioned a large concentric work from her.

My interest in the utilisation of natural materials in art also led me to the Peruvian painter Sara Flores, a 74-year-old Shipibo-Conibo artist, who sings to the trees before she extracts the bark to make her pigments. I find that so touching and am excited to support a documentary film on her life and work.

And Ed Ruscha [who designed the 10th-anniversary artwork for the Bettina bottle] was a dream to work with and very receptive to my ideas – a genuinely generous artist (and human being). It was a complete honour to work with him.

The vineyard is located in a moderate microclimate that fosters natural sugar development and a gradual ripening of the grapes

Tapping more deeply into my creativity and understanding the opportunity to learn and grow is one of the greatest gifts of life. One of my particular joys is supporting others on their learning and creative paths, whether encouraging my winemaker to source and craft our new Chardonnay, commissioning works by artists or evolving my new business venture supporting other small wine producers whose values resonate with my own.

On a more personal level, I am about to begin meditation and mentorship work with a Buddhist teacher. With art and wine and luxury, it is imperative that we recognise the gifts we have been given and treat them responsibly.

Art and beauty have such potential to be catalysts for positive change. I have always loved Gerhard Richter’s quote: “Art is the highest form of hope”. In these turbulent times, I feel more compelled than ever to create and deliver a wine and experience that resonates and inspires.

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Veronica Colondam champions the field of social entrepreneurship in Indonesia with the establishment of YCAB Foundation in 1999

Veronica Colondam was the youngest ever recipient of the UN-Vienna Civil Society Award, a World Economic Forum Young Global Leader, and received accolades throughout her career including Globe Asia’s Most Powerful Women in Indonesia, Forbes’ one of 10 most inspiring women in Asia and one of Asia’s 48 Philanthropists, and one of UN’s Solution Makers;  through YCAB Foundation she helms a social enterprise that aims to improve welfare through education and innovative financing, running programmes that have reached over 5 million underprivileged youth. She speaks with LUX Leaders & Philanthropists Editor, Samantha Welsh about creating a sustainable system that scales change.

LUX:  How have your spiritual beliefs informed your leadership values?

Veronica Colondam: I established YCAB Foundation in 1999 when I was 26 years old. Yayasan Cinta Anak Bangsa Foundation (YCAB) means ‘Loving the Nation’s Children Foundation’) and reflected my love for all Indonesia’s children and my aspiration to nurture intelligent and innovative young minds. As a committed Christian, I believe we are called to be the Salt & Light of this world, to be a Good Samaritan, to love our neighbour and to help all those in need. My leadership values foster a culture that prioritises Integrity, Service, Empathy, Resilience, Vibrancy, and Excellence (iSERVE.)

LUX:  Was there a catalytic ‘aha’ moment, when the scale of social injustice in Indonesia impelled you to set-up YCAB to drive change?

VC: For me it all started with education injustice.  About three years after YCAB was founded, I realized that the school drop-out rate in Indonesia was very high.  Millions of students did not complete their primary education. Further, the ASEAN Free Trade agreement 2010 put Indonesians at a competitive disadvantage as our schools did not offer teaching in tech and English.  In response, we launched our first Rumah Belajar (Rumah = house, Belajar = learning to improve English and tech literacy.  The ‘aha’ moment was when my 12-year-old daughter, Adelle took me as parent chaperone on her school community project and introduced me to the concept of microfinance.  This catalysed our YCAB family intervention model.

YCAB Foundation is the founding and flagship organisation in the YCAB social enterprise group which bases its operations on a mutually reinforcing and financially sustainable social change model

LUX:  What was the thinking behind that?

VC: We implement a family intervention model that empowers both mothers and children – ‘prosperous mothers smart kids’.  We can transform low-income families and lift them sustainably out of poverty. We focus on the mothers because research shows the critical impact of a mother’s prosperity on the household.  Economically-empowered earning mothers are in a better position to support their children’s education, reducing high school drop-out rates and lifting the family unit.

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LUX:  Why is YCAB’s microfinance model sustainable?

VC: This comes down to the integration of financial support with educational advancement.  We deploy capital to fund low-income women entrepreneurs ensuring their children’s education is a precondition for loan access.  This dual focus on immediate financial aid and long-term educational goals fosters a cycle of empowerment.  Additionally, YCAB’s transition into a self-reliant social enterprise, where profits from its ventures are reinvested into its mission, underpins its sustainability. The model’s success is evidenced by its recognition and supervision by the Indonesian Financial Services Authority, highlighting its impactful and sustainable approach to breaking the cycle of poverty and promoting community welfare

YCAB’s change model has one clear mission which is to improve welfare through education and innovative financing. YCAB aims to vitalize underprivileged youths to become self-reliant through economic empowerment and education, bringing them from mere subsistence to sustainable livelihood

LUX:  Twenty five years on, how successful has YCAB been in mobilising resources throughout Asia?

VC: We mobilized more than $120M US to reach over five million low-income young people, together with hundreds of thousands of mothers. This is equivalent to a per capita increase from $2 to the threshold of an aspiring middle class at $8.

LUX:  How did YCAB evolve from a not-for-profit to a social enterprise model?

VC: Honestly, I didn’t know anything about the concept of social enterprise back in 1999!  In fact, the term “social enterprise” only began gaining recognition in Indonesia about 12-15 years ago. I initially founded YCAB with financial sustainability in mind and after the first year, I started-up a company as the first business unit of the foundation.  Over time, we developed several business units to support the foundation’s mission and around 10 years’ later, after my INSEAD program, I realised we were operating under a social enterprise model.

LUX:  Where does microfinance fit within social impact entrepreneurship?

VC: Microfinance operates as a business model and enables the poor to access capital. This embodies the essence of social entrepreneurship, where business and social impact are integrated into the model. We leverage our for-profit businesses to support the mission of YCAB, the foundation, so we operate our education program under the YCAB Foundation structure, and the economic empowerment program for mothers (or MFi) under YCAB Ventures, a company licensed by the Indonesian Securities and Exchange Commission (OJK) since 2015. Under the Ventures structure mandated by OJK, we engage in equity-like investments to support SMEs and have expanded into impact investment. This structure allows us to consolidate all our companies that support YCAB’s mission into a portfolio — from our original business units to new impact investments. The Ventures structure provides us with the flexibility to engage in financing (MFi), investments across all business units and new impact ventures, all while advancing our agenda of empowering families out of generational poverty towards a prosperous future.

YCAB believes in the power of education to improve welfare. To date, YCAB has brought impact five millions underprivileged youths and hundreds of thousands of low income families

LUX:  YCAB’s partners rank among the world’s leading corporates;  what is it about your approach to partnerships over 25 years that secures engagement at this level?

VC: We are commited not only to meet the needs of our beneficiaries but also to align closely with the objectives of our partners, some being the world’s leading corporations. One key aspect of our partnership strategy is our engagement with governments. Sustainable change requires collaboration across sectors, so partnering with governments allows us to leverage their resources, expertise, and influence to optimise our impact. Furthermore, our board members bring their expertise, networks, and insights to the table which enhances the value proposition for our partners, because partnerships are strategic, impactful, and mutually beneficial. Successful partnerships are built on a foundation of trust, collaboration and a shared commitment to driving positive change.

Read more: Zahida Fizza Kabir on why philanthropy needs programmes to achieve systemic change

LUX: Was there any time that you overcame a barrier that, in retrospect, catalysed a systemic solution to a particularly challenging social problem?

VC: The first standout catalytic moment was our shift in focus from preventing youth drug addiction to primary prevention through education and soft skill development, addressing the root causes of youth curiosity toward substance abuse. However, gaining access to schools, the focus of our target audience was a significant challenge. In 2002, in a pivotal moment for YCAB, I and our board member Professor Rofikoh Rockim met the former Minister of Education, Mr. Yahya Muhaimin. He granted us his influential letter of recommendation so we could access schools and campaign with authority. This shows the impact of personal connections, advocacy, and strategic partnerships that sparked transformative change and empowered communities throughout Indonesia.

The second catalytic moment was the covid pandemic. During lockdown, we could only help people who had basic literacy and smartphones to access e-support, including e-donations.  We also used a WhatsApp-based chatbot. This revolutionised the financial literacy of mothers, the clients of our MFi program.  The pandemic also opened the door to financing social goods using capital market products, such as mutual funds. To coincide with YCAB’s 25^th Anniversary in August 2024, we will launch financial products that offer financial returns with social impact. This is gamechanging because with philanthropy in Indonesia, there is generally no tax deduction for donations aside from Islamic zakat giving which is regulated by a national zakat collection body. For non-religious non profits like YCAB, giving is not tax deductible so private corporate CSR donations are taken from EBITDA, contrary to public-listed companies.

YCAB is now exploring ways to implement the last link in its change model, that is, to create a sustainable system whereby students who graduate and become entrepreneurs or employed can pay it forward

LUX:  What is impact exactly for a social impact entrepreneur and how can you measure it fully?

VC: At YCAB, we embed impact measurement into all our programs. With our microfinance initiative, for example, we conduct our “welfare survey” with our beneficiaries tracking our impact on their increased earnings, business expansion, and perhaps most significantly, the educational opportunities their children receive as a result of our interventions.

LUX:  Finally, how do governments and financial institutions benefit by partnering with SIEs?

VC: We are not sitting behind our desks, we are out there in the heart of communities, listening, learning, and understanding their real needs. These grassroots connections mean our initiatives are genuine and address issues where they make impact, right where people live and breathe. We are always pushing boundaries, finding fresh ways to tackle age-old problems. When governments and financial institutions join forces with us, they are tapping into that spirit of innovation. When we innovate together, that vision becomes more than just a dream – it becomes our shared reality.

ycabfoundation.org